THE PROJECT
Create a series of promotional pieces for reoccurring shows at Videology Bar in Williamsburg, Brooklyn, NY.
The clients were looking for a vintage Drive-In promo feel that would be photocopied or appear in a periodical circular. Each event was also to have a unique accent color, identifying each show.
A monochromatic aesthetic was applied to each show's elements, complete with noisey edges to mimic the poor print quality of the refrenced pieces.
A mix of negative space and shapes of elements supports the frenetic, collage like feel of the original ads. A healthy mix of thick and textured borders is used to separate other elements and sections.
Saturated colors were chosen as accent colors for each show that would be in high contrast to the white to provide better legibility along with other edits requestd by the client.